Do NOT trust Apple Intelligence!

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Published 2024-07-10
Apple Intelligence is another privacy lie.
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Apple Intelligence is artificial intelligence, but private. Because Apple is a privacy company, unlike the rest of the big tech, of course. AI is expensive and how is Apple going to pay for this? It’s gonna be you. You will pay for this, by spending more time on their apps and services inside their own platform and Apple will have more real estate to show you ads on. If this is surprising news for you, Apple’s has been shifting its strategy to make more money from ads and services because hardware sales are falling. And this how they will make their shareholders happy.

Apple is changing its strategy and is banking more and more on its ability to exclusively target Apple users across all devices on its platform. And Apple Intelligence has been integrated deeply with the operating system whether you like or not. The more you use it, the more usage data you generate and the more lucrative Apple’s ad network becomes.

I also don’t like the ChatGPT integration. Apple promises your IP address will be obscured and your requests won’t be stored by OpenAI. And we know nothing else about this deal. OpenAI is very explicit that they will collect and use every bit of user data, including the content of prompts and chats. But I want to know what permissions OpenAI is gonna have on users devices.

Understand what Apple Intelligence is about – it’s another tool designed to keep you locked in inside Apple’s platform. It’s not a privacy-preserving option. It’s a convenience tool. The integration across Apple apps and services is gonna be seamless and amazing, as always. But you will become an even greater target of Apple’s emerging advertising strategy.


Sources
[0] www.apple.com/apple-intelligence/
[1] www.apple.com/newsroom/2024/06/introducing-apple-i…
[2] www.nytimes.com/2023/10/26/technology/google-apple…
[3] arstechnica.com/tech-policy/2023/10/googles-21-yea…
[4] www.nytimes.com/2020/10/25/technology/apple-google…
[5] www.nytimes.com/interactive/2018/06/03/technology/…
[6] www.apple.com/legal/privacy/aipi/
[7] security.googleblog.com/2021/09/introducing-androi…
[8] blog.google/products/android/android-12-beta/
[9] blog.google/technology/safety-security/how-we-make…
[10] security.googleblog.com/2021/10/pixel-6-setting-ne…
[11] support.google.com/pixelphone/answer/12112173?hl=e…
[12] github.com/google/private-compute-services
[13] security.googleblog.com/2022/12/trust-in-transpare…
[14] arxiv.org/abs/2209.10317
[15] linddun.org/threats/
[16] linddun.org/threat-types/
[17] www.apple.com/legal/privacy/pdfs/apple-privacy-pol…
[18] apple.com/legal/privacy/data
[19] machinelearning.apple.com/research/introducing-app…
[20] security.apple.com/blog/private-cloud-compute/
[21] security.apple.com/blog/private-cloud-compute/
[22] cloud.google.com/blog/products/identity-security/t…
[23] www.bloomberg.com/news/newsletters/2022-08-14/appl…
[24] www.nytimes.com/2022/09/06/technology/apple-ads.ht…
[25] www.ft.com/content/db21685b-d4dd-421d-95ac-980e9d4…
[26] www.apple.com/legal/privacy/data/en/ask-siri-dicta…
[27] www.apple.com/legal/privacy/data/en/siri-suggestio…
[28] support.apple.com/guide/iphone/use-advanced-data-p…
[29]www.apple.com/legal/privacy/data/en/messages/

Credits
Music by Karl Casey - White Bat Audio    / @whitebataudio  

The footage and images featured in the video were for critical analysis, commentary and parody, which are protected under the Fair Use laws of the United States Copyright act of 1976.

All Comments (21)
  • @ahmadmna.3388
    Apple changing it's logo to a padlock is hilarious, that's like if Shell changed their logo to a polar bear
  • @robsquared2
    At Apple, we believe we will follow the laws of the countries we operate in, and try to extract as much money as possible within those laws. See: delisting of VPN apps in Russia.
  • @Dave-um7mw
    Based on the comments, pretty soon you're going to have to change your name to The Loved One.
  • @Youtubin20
    As a perpetual apple hater, none of this is entirely surprising. I wouldn't trust Apple to watch a an unattended glass of milk for 5 minutes.
  • Wait they store a second key pair on their servers every time WTF? Then it shall not be considered "end to end encryption" at all in my opinion. It's pointless when they have a backdoor...
  • @honey3762
    The video seems overedited, it's hard to watch... easy to listen to though
  • Hi The Hated One, I like your content. Thanks to people like you and Edward Snowden and Udo Ulfkotte I can arm myself against mass surveillance, the elements found in Orwellian's 1984, PRISM, the matrix, propaganda and 14 eyes. Keep up the good work you're doing. One thing I want to ask though is that you & Louis Rossman recommend Graphene OS. However Graphene OS is not available on Android devices, that are not Google Pixel. Care to mention something else, that's available for the general Mobile Platforms running Android and how to either disinfect Android from Google and manufacturer spyware or start new with privacy focused Android OS alternatives? I'm only aware of Lineage OS and Calyx OS but so far I have not tested these on my only daily driver but only because I can't afford to risk bricking my only daily driver in any way, shape or form (e.g. the camera stops working or some core features are not available/were deleted like, I don't know, making phone calls or whatever). Know that your investments in your content does not go unappreciated or completely uncared for.
  • @chbrules
    I'm so sick and tired of big tech garbage. I'm at the point where I'm willing to just say F it all and stop using all this stuff. I'm already on Linux for 2 years now instead of Windows, and I love it. I guess I need to take the next step and try to block out big tech on my devices altogether.
  • @Dave-um7mw
    "What's in a thumbnail? Would a video exposing Apple for it's BS by any other image not be so full of truth?" - Shakespeare
  • @callibor3119
    Apple has centered OpenAI in a different way. They centered the model to working in collaboration with other businesses. Apple has not made anything out of the ordinary, which make Apple somewhat, predictable, but their approach has shown that they are opening the doors wider for 3rd party support in their latest softwares and hardwares.
  • As an apple user how could and should I be more private? I like my apple ecosystem and looking to stay with apple. I thinking as a start, begin dual using mac and Linux. How does that sound?
  • @mikeb1085
    i thought google was the one paying apple. Apple already built their won search engine and were ready to deploy it but google came last minute. If that they failed they were gonna go with bing.
  • Man I need this content every day. You are amazing. One of my top 5 fav internet people
  • @ItsMeeJon
    Never forget that DARPA created Google