The DOWNFALL of the Coffee Industry
242,094
Published 2024-07-10
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Script: Marieli Aixa
Editor: Reid Valaitis
Project Manager: Lurana McClure Rodríguez
Host: Levi Hildebrand
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All Comments (21)
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You should really have mentioned that Blue Bottle is now owned by Nestle.
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As a Colombian... i assure you.. coffee is here to stay. not the stupid over priced Starbucks, and low quality tim hortons... but the real coffee will stay
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Did I miss something? At the beginning, there is a short section where it is explained that there are problems with the production of coffee, and then the video does not return to the topic. It would have been interesting to hear why coffee is disappearing.
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“Coffee was doomed the moment a genius commercialised dehydrated water.”
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James Hoffman army, ASSEMBLE!
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Coffee is not going anywhere, we will figure out how to grow it wherever
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Starbucks is waaay overpriced
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As a former barista, can confirm: Bux (Starbucks) was less "Would you like some sugar with your coffee?" and more "Would you like some coffee with your sugar?" XD
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I use to worship Starbucks for years. But after visiting my family and hometown in Puerto Rico, I started looking into buying coffee beans from small businesses and using James Hoffman's french press technique and I never looked back since. My hometown is called Yauco and use to be one the planets top coffee growers a century ago but has long since been going downhill due to US exploitation.
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Not "matcha and tea." Matcha IS tea. Hot green water.
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Matcha is tea. It's a powdered Japanese green tea and it is delicious. Tea is delicious. Yerba Mate is delicious. So is Yaupon tea, which is native to North America. There are caffeine options.
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as a tea drinker, the more i learn about coffee the more set i am to stick with tea
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I worked in Rwanda (known for its amazing coffee), and due to climate change the dry seasons are extending too long and the rainy seasons are turning into devastating floods affecting bean production and agriculture in general
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I gave up caffeine a few weeks ago. After 3 days of tiredness and headaches I feel and sleep better than I have in years.
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Wild* coffee could be in danger. Farmed coffee has virtually no chance of extinction at this point
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Big piece missing. The embargo on Zimbabwe completely turned the industry upside down.
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The caffeine in coffee is nice, but it's not the only reason I love coffee. It's the taste, the smell, the many ways you can enjoy coffee, and it's just really comforting. I doubt any of the current substitutes will meet all of those needs.
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Both Sigmatic and Mud Water sounds like a prime candidate for "Stuff made up to trick idiots that want to hear natural sounding ingredients instead of chemicals and are easily lied too"
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“Tea taste like hot brown water” - cause your drinking orange pekoe. No one in their right mind drinks orange pekoe willingly
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Can't see how anything can be homeopathic if the active ingredient can be quantified.