Why Apple Is No Longer a Tech Company (And Doesn't Want To Be)

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Published 2019-05-10
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In recent history, Apple was primarily a tech company, appealing only to people interested in hardware and software. But today, Apple’s products and services are bought by everyone and everywhere for various different reasons. How did is happen? How did Apple achieve its digital transformation?

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All Comments (21)
  • ⚠ 📣 MAJOR ANNOUNCEMENT: Business Casual is suing YouTube. We have just published a feature-length documentary about our case. It is being censored. If you are a fellow creator, you need to watch this. ➡ https://youtu.be/4IaOeVgZ-wc
  • @victornderu143
    I think these large companies are becoming the standard oil of this century.
  • @AhmedKhan-io7qk
    being a service company and tech company are still the same thing. I think you ment to say apple is no longer a hardware company
  • @EdperezDesign98
    Steve jobs once said, if you want to innovate dont look at the mainstream but at the fringe, Tim is doing the opposite
  • @keyser1989
    Apple became a different company after Steve Jobs died.
  • @joelhewitt9995
    Apple never was a tech company. They have always been a fashion boutique.
  • @AmritZoad
    When you repeatedly fail to compete, change the game.
  • @alexnils6984
    Hey. I truly like your vidéos but (In my opinion) the background music is slightly too loud or maybe too orchestral (A lil bit too much random epic movie ost). If would be great If the whole thing were more conversational. Anyway, it's still great content.
  • @explorator505
    Who says apple is a tech company Infact when they sell fashion accessories
  • @AtypicalPaul
    Agreed, apple is more of a social brand and not an innovative tech company
  • @RadicalLiving
    how do you make this image 3D effect?? i wonder that every time i watch your videos
  • Hi, this is a great video like always, very learnfull, I am Dutch and the video you made about the VOC has infromation i even didn't know. keep you great work up! and maybe a idea for a company the DAF paccar company a Dutch truck manufacturer with a intersting history
  • @johnf2918
    Your videos are exceptional. Very well done.
  • @sazid948
    your video editing is very cool, keep it up, also if you can share how you edit your videos like this one it will be great :)
  • @Matando
    3:13 Lol I found Felix again! You're making it harder to find and the anime fan in me loves it.
  • Thanks for the news l was frustrated that apple sales were declining and now apple is finally planing to actually combat constantly declining sales and get into a new business like amazon or Disney.