How Formula 1 Teams Make Money
1,392,128
Published 2023-11-17
To watch the full documentary, “Inside Track: The Business of Formula 1” and for more content, visit CNBC Documentaries: www.cnbc.com/inside-track-the-business-of-formula-…
Chapters:
1:29 Chapter 1 - Leading an F1 team
3:39 Chapter 2 - At the starting line
4:48 Chapter 3 - The cost of an F1 team
6:09 Chapter 4 - Raising cash
10:37 Chapter 5 - The cost cap comes in
12:18 Chapter 6 - Racing ahead
Correspondent: Sara Eisen
Produced By: Kathy Liu
Additional Reporting: Christie Gripenburg, Meghan Lisson, Amanda Winograd, Erin Andrews
Edited By: Rich Korn, Candice Goldman
Executive Producer: Wally Griffith
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How Formula 1 Teams Make Money
All Comments (21)
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With the highest-rated programming, the priciest ad time and rights deals worth billions, the NFL is the most valuable content in media. And now its moves onto streaming platforms like Amazon Prime Video, YouTube and Peacock are having ripple effects across the media and tech landscape. Watch this video to learn how streaming is changing the business of the NFL: https://youtu.be/Pzg7aN0SOVM Note: This video is only available for viewers in the U.S.
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Honeslty the cost cap is such a great thing to be introduced. Makes the teams think harder about designs etc rather than just making it constantly and wasting money
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Simple questions. Allowed them to talk uninterrupted. Great segment for people interested finances and newbies to the sport overall.
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Very well done documentary. Great questions, no interruptions, and very engaging. Props to CNBC.
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You can just tell Horner loves that Ferrari gets a free check from F1 LMAO
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This is the clearest, most accurate, and concise explanation I’ve ever seen.
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Almost every single advancement in modern cars comes from F1 cars. Brakes, fuel efficiency, they are vital to the car industry as a whole
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"They'll be back like the Terminator" great humor 😂😂😂
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Good report. F1 is experiencing excellent growth the last few years, but in some ways, F1 is not a racing league, it's a money-making machine that is finely tuned.
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F1 is the pinnacle of any car racing. The technology put to the cars, the engineering etc.
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I love her as an interviewer she always goes straight to the point with great questions
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13:33. Toto Wolff saying "I'll be back" would be golden.
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I never really thought about how the cost cap makes every team more sustainable in F1, and subsequently more attractive as investment opportunities due to improved profitability. Lovely video!
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I've been an F1 fan since the early 90s and seen the sport transform under Liberty Media's ownership. Just a few years ago, if I mentioned F1, most everyone here in America had no clue about it and couldn't name 1 driver. Now, we have 3 races here and an explosion of new fans! Credit Netflix Drive to Survive for 90% of creating the popularity. Its nuts! I like that the sport has grown but also not because the cost of admission has skyrocketed.
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F1: We need money! Australia: Alright guys keep your shirt on, I'll send Daniel Ricciardo and Hollywood. F1 Stonk: 📈$$$$
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just be sure not to ask Ferrari about it for the time being
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Love how every F1 principal interviews were always Mercedes, Red Bull, McLaren and Haas as they're the most recognizable through the Netflix series.
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Fantastic documentation of the sport I love so much! There’s many awful explanations and videos created but this was superb! Glad you guys got to sit down with the team principles and ask some solid questions, would love to see a follow-up featuring other topics in F1!
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CNBC really has been on a roll with these short documentaries. Very well done.
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Toto saying the merc is an aerodynamic miracle is the cherry on top. It’s a miracle yes, but not in a good way