Ted Gioia on AI's Threat To Music

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Published 2024-05-14
In this episode I'm joined by author, historian, and futurist Ted Gioia for another far reaching conversation that ranges from AI's effect on culture to his thoughts on coffee.

Ted's Website: tedgioia.com/
Ted's Twitter: @tedgioia
Ted's Substack: The Honest Broker | Ted Gioia | Substack tedgioia.substack.com/

My Beato Club supporters:
Justin Scott
Terence Mark
Jason Murray
Lucienne Kilpatrick
Alexander Young
Jason Wagner
Todd Ladner
Rob Kline
Nicholas Long
Tim Benson
Leonardo Martins da Costa Rodrigues
Eddie Perez
David Solomon
MICHAEL JOYCE
Stephen Stubbs
colin stead
Jonathan Wentworth-Linton
Patrick Payne
MATTHEW KARIS
Matthew Barouch
Shaun Samuels
Danny Kurywchak
Gregory Reedy
Sean Coleman
Alexander Verbitskiy
CL Turner
Jason Pappafotis
John Fulford
Margaret Carno
Robert C
David M Combs
Eric Flatt
Reto Spoerli
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Monte St. Johns
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Rich Germano
Brian Bloom
Peter Pillitteri
Piush Dahal

All Comments (21)
  • @PaulMikna
    I cannot tell you how refreshing it is to hear two grown men discuss topics in such a thorough, intelligent, respectful manner. Rick, thank you so much for your channel and all the content you put out! I could listen to you guys talk for hours on end!
  • @soulmanmonk
    "Entertainment gives you exactly what you want. But the artist doesn't operate like that. The artist makes demands on you. That's the essence of that artistic experience." - Ted Gioa. (Charlie Parker and Theolonious Monk thought the same about Jazz and they gave us Bebop.)
  • @jamorahcito
    this made me so happy. At 58, I am building a new studio to record the songs I have been wanting to record for 30 years. Life threw monkey wrenches at me so I had to take care of business... now I am going to do it.... it gives me confidence I am doing the right thing. Thank you Rick and Ted!.
  • @johnchase3920
    “True progress is humans flourishing” The joy of being able to hear two friends in conversation is indescribable! Thank you, both🙂
  • @markshveima
    This is hands down the best interview I have seen so far in 2024. I love the natural way this conversation unwinds and expands into so many directions while remaining anchored to the central idea it began with. Just brilliant!!
  • @somedude1901
    I am an artist/songwriter in Nashville and have been solicited on 2 occasions by companies with exclusive deals through Spotify to distribute ghost music. It’s absolutely real. They pay up front for the rights, and put that music on their editorial playlists to make sure the majority of what’s being streamed goes back into their pockets and no one else’s.
  • @miTnosnhoJ
    The last time Ted Gioia was on Rick Beato’s channel, I became a free subscriber to the Honest Broker. After a few months, I decided to be a paying customer, figuring in a year I could decide if I actually read it. Recently, it came up for renewal. Did I renew? Yes I did!
  • @indoloremusic
    I'm a French indie musician. I'm lucky that my music travels the world (nearly 4 million streams on Spotify). I really feel part of this micro-culture that's rising like a wave in the music industry. Thank you for talking about it so brilliantly in this video! But I remain ignored, like many others, by the forces in place. My budget is small, but my heart is unstoppable. I'll be in concert in New York on June 21 and 22, still on my own but with magnificent freedom. Thank you Rick!
  • This video should be required viewing for anyone who is even remotely interested in music and culture these days. Absolutly brilliant! Thank you Rick for having these important conversations!
  • @joejones7965
    Gioia in conversation with Beato = instant click.
  • @jeff0247598
    I believe both Ted and Rick are genuine, humble and incredibly experienced and intelligent people, not to mention experts in their field. I believe people gravitate towards their way of communicating their respective subjects is because they come across as truthful and GENIUNE. Honesty is so refreshing today that it will absolutely be sought out, as well as wisdom and knowledge. This one was great as was the first one with Ted, I felt like I was the third person sitting at the table and so enthralled with the subject matter that I had no desire to join in the conversation!!
  • @bertwesler1181
    My mother, who pased away last year at 109 years of age, said to me many times that they have always played recording over and over and over until you forget they aren't very good. Brillent lady.
  • @1849ad
    Before watching this, I was committed (as an indie musician with a home studio) to reducing my lengthy songs, as I like to make them, to 3-minute songs. Why? Because that's the only way to get my songs on Spotify playlists. It never felt right and uncomfortable but if I wanted to get heard, that's what I thought I had to do. So thank you Ted and RIck for this insight, I'm just going to continue to write and compose the songs I want to make them!
  • @soulmanmonk
    I only subscribe to one newsletter and that's Ted Gioia's "The Honest Broker". It's a reader-supported guide to music, books, media & culture and It's just been voted "best blog of the year" by music writers in the Jazz Journalist Association. It's brilliant. Congratulations Ted.
  • @WardHammond
    Rick, I can't thank you enough for introducing me to Ted. Not your usual interview and I loved it. Coffee, AI, VR, curiosity, change, and following your heart. Please have Ted back and do more of these. Good stuff.
  • @jdub7913
    What an eloquent and profoundly beautiful discussion between two people who recognize that hope for civilization will not be grounded in power or money, but rather, the willingness to express creativity. Creativity is not something we have to manufacture. We merely have to be willing to be a conduit through which the creative intelligence of the Universe flows.
  • @KevinJStoll
    I've been saying it for 10+ years to groups and individuals who post videos. People want honesty and truth in the discussion and the presentation by the presenter. Be yourself and give your honest opinion. And if you're wrong. Own up to what ever it is. Rick, you have all this with your video's. That's why people watch you. Thank you for just being a good guy and talking to us as a real person. Peace and love man.
  • @itsonlyme1517
    In 1965, Frank Herbert wrote in Dune: “Once, men turned their thinking over to machines in the hope that this would set them free. But that only permitted other men with machines to enslave them.” “‘Thou shalt not make a machine in the likeness of a man’s mind,’” Paul quoted. “Right out of the Butlerian Jihad and the Orange Catholic Bible,” she said. “But what the O.C. Bible should’ve said is: ‘Thou shalt not make a machine to counterfeit a human mind.” Copyright © 1965 by Herbert Properties LLC.
  • @jonneves01
    This is probably one of the best interviews RB has ever done...I have gone through all the crap of trying to deal with major labels only to be told 'you can't be controlled, you're too creative'. Well it's their loss. I've done it anyway. I have a small but very loyal following and I'm actually glad I belong in that 'micro culture' group. Plus I can write and produce whatever I want, which is what it should be like. Go Ted, this is a must-see for anyone who's been suffering the consequences of being an artist in this stagnant times.
  • @captaindebug
    One of the best interviews I've seen in a very, very long time. The sort of thing that you never see in the main stream media these days, but used to. Sort of proves Ted's point....