History of the Nike-Jordan Brand

Mr. Greenberg
Mr. Greenberg
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Published 2021-05-07
This video tells the story of Jordan signing with Nike to create one of the most successful brand-athlete pairings in history. Clips are edited from The Last Dance by ESPN/NBA, but the video has been edited and transformed from entertainment to educational purpose, in accordance with the doctrine of Fair Use under U.S. Copyright law.