James Hoffmann Answers Coffee Questions From Twitter | Tech Support | WIRED
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Published 2022-11-08
Check out James' YouTube channel: / @jameshoffmann
Check out James' books:
www.howtomakethebest.coffee/buy
www.theworldatlasofcoffee.com/buy
And Here is James' new YouTube handle: youtube.com/@jameshoffmann
Director: Anna O'Donohue
Director of Photography: John Whatton
Editor: Parker Dixon
Talent: James Hoffmann
Producer: Justin Wolfson
Line Producer: Joseph Buscemi
Associate Producer: Brandon White
Production Manager: Eric Martinez
Production Coordinator: Fernando Davila
Camera Operator: Stephen Ley
Audio: Nick Ware
Production Assistant: Ben Alder
Post Production Supervisor: Alexa Deutsch
Post Production Coordinator: Ian Bryant
Supervising Editor: Doug Larsen
Assistant Editor: Andy Morell
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All Comments (21)
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Thanks for having me Wired, it was an absolute delight to answer some questions! Hope people enjoy this one, and I’m super curious what everyone’s favourite question was? (And what is left that still needs an answer!?)
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I like this guy. He seems competent.
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He finally called himself an expert, brother been in denial for years.
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James Hoffmann is that rare breed of person who's incredibly knowledgeable about something, but manages not to be insufferable with it.
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This guy is great. He should have his own coffee channel.
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This guy is great at explaining things. I like the way he espressos himself.
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You can always tell the people who are truly passionate and knowledgeable about any given topic when they transcend the snobbery. Like a teacher who knows the joy in making it accessible - this guy is really impressive and doesn't impose his own opinions.
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I never thought that I would be this entertained while listening to someone explain to me what coffee is
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He's really showing the difference between a 'coffee expert' and 'coffee snob' through his responses!
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James is the coffee king, why has Netflix not optioned a show with him? A grand tour of coffee.. It’s history, cultural significance.. everything… I’d watch that!
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As a Brazilian, I can say that we start having coffee for breakfast at a very early age, basically, as soon as you can drink something out a cup, but it is usually mixed with milk. In fact, the staple breakfast in Brazil is (or used to be) coffee with milk, bread and butter (or margarine, mind you). Coffee is so common here as a morning drink that our word for breakfast is, literally, "morning coffee" (even when there is no coffee in it).
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If James has the time, I’d love a part 2. This collaboration was done very well!
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This is the only right pick for this subject. Well done Wired!
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To be a Master of something with this level of communication is so rare. James your videos are a delight.
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I didn't know there was so much hate for cold brew. I strongly prefer it to any other kind of coffee because it's less bitter, less sour, and causes me a lot less stomach upset. So for me, it's better in all the ways that matter!
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I don't know how hoffman manages to be so many things at the same time. He is excited about coffe, but still calm and aware that coffee is to many people just coffe, he is an expert yet humble, educational yet kind and accepting, articulate but not arrogant, and he manages to not be a snob. I loved his content for years but now sseing him outside of his own channel really confirms that he is truly a great guy
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This is what we need WIRED.
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So well spoken, knowledgeable and passionate
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I have been a coffee drinker for 70 years (a Royal Navy Sailor then a police officer both occupations dedicated to coffee drinking) but I have learned that before watching this gent I new nothing about the brew I was drinking thanks for enlightening me
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for self-roasting, my parents worked out a really good and consistent way to roast their own coffee was to use a popcorn maker. it would evenly roast the beans while tossing them around and get great results every time.
