So This Is Why Marvel Is Failing

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The pandemic was a perfect time for them to sit down and plan out for the future. They blew it tbh.

It's not the quantity, it's the quality that matters.

Basically, Marvel is failing because they put all of their energy into the Infinity Saga and didn't envision any plans for after, so now they're just winging it.

Hawkeye was also in the first Thor. People seem to forget that. It was more than a cameo, but didn't leave much of an impression.

Imagine being Kevin feige and having Bob Iger demand that you start spreading yourself thin and make shows for Disney plus. And then you see Bob Iger be interviewed on TV smugly talking about how the TV shows diluted the brand.

Loki is the only thing that actually directly continues the original story of the MCU, and oddly enough the ending of loki actually sets the stage for them to sort of "start over" with a new story arch. It's the perfectly opportunity for the MCU to stop, reset, and try to fix all the damage they've done, yet sadly I don't think disney will take advantage of it and instead just keep beating the dead horse until its a pile of dust.

Yes, Marvel movies always required homework… but I used to enjoy doing that homework. Now it feels like a chore

I agree. The MCU is lacking without the Avengers. And the vague assembling of the "Young Avengers" in the background of various movies and tv shows is not compelling.

That is what you call Disney’s GREED. Greed came biting back

Ngl, the constant inserts of Marvel characters commenting on what you're saying is more distracting than engaging. That's something that works in moderation.

Yes to everything you said. And two more things: 1) Marvel doesn't know what it believes in. They have no consistent morality, no philosophy. This became shockingly obvious at the end of WandaVision. If you don't know who you are, and what you believe, if you cannot see what is good and what is evil, you cannot create a coherent fictional universe. And 2): metaverses. Metaverses make everything contingent, they drain all jeopardy. This is a huge unforced error. You can care about Loki; you cannot care about a thousand different Lokis.

I think another problem was Covid and the Death of Chadwick, its pretty clear that there were plans for BP to be the main hero, along with DS and SM, for the saga, however, once he died, the plans for future projects were scrapped and they had to scramble to come up with something also. Furthermore, with Covid, we know that it caused the order of the films to be changed and made characters appear less, case in point, originally DS was supposed to appear in WandaVision. Also, a Vision show is not scrapping the barrel, he was been a prominant Avengers character for years, not only in the MCU, but in the comics. He deserves his own show.

I’d say nerfing Black Widow in her own movie was the start.

People like movies not soap operas. TV was a bad move. Not building character development was a bad move. Just using different coloured wiz bangs for showing magic was a bad move. Losing pure escapism was a bad move. Disney influence is still a bad move.

5:00 "Not that bad" is not exactly a ringing endorsement. Like it doesn't make me want to go. "Oh, it's not that bad? I should go check it out then."

Meh, the MCU is failing because they got too far away from the source material.

Hawkeye first appeared in Thor. Agatha is getting her own series because she was such a fan favorite in wandavision

Adding time travel in Endgame and introducing the multiverse ended consequences, makes it hard to care and get attached to the new characters.

I personally think that once Endgame was over, the general audience, aka non comic or Marvel fans, felt that was the end. The story they'd invested money and time in was over. Even as a comics fan I've only watched No Way Home since. Although I will say I was unhappy with the adaption of Civil War