Disney's Failed Next Big Thing: The Sorcerer's Apprentice

Published 2024-05-17
In the early 2010's Disney tried to recapture the magic of Pirates of the Caribbean by pumping out big budget blockbusters that went on to bomb at the box office. 2010's The Sorcerer's Apprentice is great example of this. In this video essay I examine what exactly went wrong, and offer some of my thoughts on the film.

Lone Ranger & Tomorrowland Videos:

   • Disney's Failed Next Big Thing: The L...  

   • Disney's Failed Next Big Thing: Tomor...  

Music Attribution:

"Study And Relax" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensecreativecommons.org/licenses/by/4.0/

"Apero Hour" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensecreativecommons.org/licenses/by/4.0/

"Smooth Lovin" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensecreativecommons.org/licenses/by/4.0/

"Sincerely" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensecreativecommons.org/licenses/by/4.0/

 ​Morning Routine by Ghostrifter bit.ly/ghostrifter-yt​
Creative Commons — Attribution-NoDerivs 3.0 Unported — CC BY-ND 3.0
Free Download: hypeddit.com/track/24bkbw​
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All Comments (21)
  • @kadenthehuman
    I actually remember really liking sorcerers apprentice
  • @krackawoody2556
    The reason these movies flopped is cus the people who actually really enjoyed them (us) were children and weren’t the one’s making reviews or paying the money to see it unfortunately. Boomers are the ones that hated these movies. The Tesla Coil scene has stuck with me my whole life i thought it was amazing.
  • Tomorrowland and The Sorcerer's Apprentice are 100 times better than whatever creatively bankrupt franchises they are milking right now tbh.
  • @Thunderous117
    The tesla coil scene with the music was something that always stuck in my mind, guess I am just sappy
  • Disagree...Jay Baruchel was a great casting as the awkward normal guy who suddenly gets to learn magic. It was also not made for kids, it was made for teens and young adults born in the 90s
  • @joshuaadams8240
    There's a scene in this movie where it's explained that the good wizard and bad wizard were stuck in a jar for 10 years, and the bad wizard complains about the reading material, and that has lived in my mind rent free ever since.
  • John Carter, Tron Legacy, Lone Ranger. I know these films bombed critically and financially but these films are way better then most of the blockbusters made today, at least Disney took somewhat of a risk with these films and also love the film look of late 2000s and early 2010s films before everything went all out Digital looking.
  • @astrobat1638
    Technically speaking, this is the only reason why Disney has currently stuck to making live action remakes instead of new IPs today.
  • I love how The Sorcerer didn't had a name back then but now everyone knows him as Yen Sid because of Kingdom Hearts.
  • @luigiboyinblu
    The scene I could never forget about (and I learned to make peace with it) is when the protagonist shows her crush the Tesla coils and starts playing Secrets by OneRepublic for her using the sounds of the electricity. In retrospect that was kinda cool.
  • @YoGizmo353
    I loved this movie as a kid. Even rewatching it a few months ago I thought it was still pretty decent, although it’s a bit rough around the edges. Also loved the “Secrets” scene. Idk, it’s lived in my head rent free since I saw it.
  • @RHJunior
    simple. they broke the first rule of urban fantasy genre: DON'T REVEAL TOO MUCH-- IF ANYTHING-- AT THE BEGINNING. The viewer is supposed to experience what the viewpoint protagonist is experiencing:a mysterious new world unfolding, piece by piece, in the middle of the mundane. in the Sorcerer's Apprentice, they literally revealed the ENTIRE PLOT AND BACKSTORY right in the first thirty seconds. As a voiceover. By Nicolas Cage.
  • Far from perfect and I can certainly understand people's misgivings or luke warmness towards the film but this movie is like comfort food to me. There's just something about it that makes me want to watch it while laying down on my couch during a rainy day or a day I'm sick. The visual effects alone make it enjoyable for me. I'm not a fan of stuff like Harry Potter so I guess that's why I appreciated the young adult lead. Also Nic Cage and Alfred Molina are really fun to watch. I think the whole cast had pretty good chemistry!
  • @sari5749
    Secrets by One Republic will always remind me of this movie. I love that scene!
  • @Jake_Indie
    Secrets by One Republic Scene got me into music and science
  • @who3033
    I love how much of a recurring theme Despicable Me is in these videos
  • @jasonpark1556
    Like harry potter but if the character was more relatable and the magic seemed more realistic instead of just a light ball that does 3,000 different things
  • This is the pinnacle of "Disney tries something and it didn't hit for whatever reason" to me. This is the first thing I'll always think of when people talk about Disney experimenting. Honestly, this really deserved more love. I loved it as a kid and still do now really. It's not a masterpiece of cinema but it still works. The worldbuilding/magic/etc. is incredibly fun and it's endlessly quotable for me. I will also say the three main leads (Balthazar, Dave, and Horvath) are played to perfection. Really every actor understood the assignment on this one. Absolutely underrated movie that's perfect for an easy, good, fun night.